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Ubiquitous Ozempic Jingle Was Almost By New Kids On The Block Instead Of Pilot

todayApril 9, 2024

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When Ozempic, the diabetes drug turned questionable weight loss phenomenon, first hit the market in 2018, its ubiquitous advertisements featured a jingle based on Pilot’s 1974 hit “Magic,” with the lyrics changed to “Oh, oh, oh, Ozempic.” In a recent New York Times feature about the jingle, former Novo Nordisk executive Jeremy Shepler,

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Written by: James Rettig

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